Hims & Hers had posted strong quarterly earnings with impressive sales and net income growth. However, the company now faces serious allegations about its business practices. Novo Nordisk ended the partnership and cited “deceptive promotion and selling of illegitimate, knockoff versions of Wegovy that put patient safety at risk”. Several lawsuits against Hims & Hers have been filed since then. The Hims & Hers class action lawsuit claims the company violated federal securities laws through material misstatements and omissions. The complaints focus on the company’s alleged unauthorized marketing and sale of compounded semaglutide drugs that ended up causing the partnership’s termination.
Please see the various investor resources below for an additional wealth of information.

Novo Nordisk terminates Hims & Hers partnership
Novo Nordisk suddenly terminated its partnership with Hims & Hers Health on June 23, 2025. The pharmaceutical giant pointed to “deceptive promotion and selling of illegitimate, knockoff versions of Wegovy that put patient safety at risk”. Hims & Hers allegedly failed “to adhere to the law which prohibits mass sales of compounded drugs under the false guise of ‘personalization'”.
The partnership was just two months old, starting in late April 2025 when Novo Nordisk planned to boost Wegovy’s availability through telehealth platforms. A U.S. judge’s decision to support FDA’s removal of semaglutide from its shortage list triggered the termination.
The market reacted swiftly. Hims & Hers stock crashed by $22.24 per share—over 34% between June 20 and June 23, dropping from $64.22 to $41.98.
Hims & Hers CEO Andrew Dudum responded strongly on social media. He alleged that Novo Nordisk had “increasingly pressured us to control clinical standards and steer patients to Wegovy whatever it was clinically best for patients“. His statement also accused the company of making “anti-competitive demands that infringe on the independent decision making of providers”.
Novo Nordisk’s investigation revealed that telehealth companies sourced their “semaglutide” from Chinese suppliers that often lack FDA inspection or have “drug quality assurance violations”. The Danish company stressed that patients should receive “authentic, FDA-approved and regulated Wegovy“.
Investors file class action lawsuits against Hims & Hers
Major law firms have filed securities class action lawsuits against Hims & Hers in the United States District Court for the Northern District of California. These legal actions protect investors who bought company securities between April 29, 2025, and June 23, 2025.
The Hims & Hers class action lawsuit claims that Hims & Hers’s executives violated federal securities laws through materially false and misleading statements. The plaintiffs’ allegations focus on the company’s failure to disclose its involvement in “deceptive promotion and selling of illegitimate, knockoff versions of Wegovy” and the significant risk of Novo Nordisk ending their partnership.
TheHims & Hers class action lawsuit also cites violations under Sections 10(b) and 20(a) of the Securities Exchange Act of 1934. Novo Nordisk’s partnership termination announcement caused Hims & Hers’s stock to crash from $64.22 per share to $41.98, resulting in a devastating 34% decline in value.
Investors who suffered losses have until August 25, 2025 to submit motions for lead plaintiff appointment. The court typically selects an investor with the largest financial stake who can effectively represent the class.
Shareholders who experienced substantial losses and want to serve as lead plaintiff in the Hims & Hers class action lawsuit can contact attorney Timothy L. Miles at the Law Offices of Timothy L. Miles. He offers free consultations at 855/846-6529 or through email at [email protected].
SEC whistleblower program and investor options emerge
The SEC whistleblower program runs alongside class action lawsuits against Hims & Hers. This program welcomes people who have non-public information about the company’s practices. Whistleblowers can report specific, timely, and credible information about possible securities law violations through this federal program.
The SEC whistleblower program gives substantial rewards to people with insider knowledge—up to 30% of any successful recovery made by the SEC. People with non-public information should think about their options to help with ongoing investigations.
Affected investors have several options beyond joining the class action. You don not need to take immediate action to become class members. Your share in potential future recovery does not depend on being a lead plaintiff. Anyone who wants to direct the litigation can file to become lead plaintiff by the August 25, 2025 deadline.
These cases accept participants based on share purchases during the relevant period, not current holdings. You can participate in potential recoveries even if you still own your shares.
The Law Offices of Timothy L. Miles welcomes shareholders who had substantial losses and want to serve as lead plaintiff in the Hims & Hers class action lawsuit. Attorney Timothy L. Miles will answer your questions about shareholder rights at no cost. You can reach him by calling 855/846-6529 or via e-mail at [email protected].
Conclusion
The collapse of the Hims & Hers and Novo Nordisk partnership has created ripples beyond stock price fluctuations. Investors now face some of the most important decisions as multiple class action lawsuits make their way through courts. Shareholders who bought securities between April 29 and June 23, 2025, need to think over their next steps. They must decide whether to seek lead plaintiff status before August or join as class members.
The controversy centers around claims of “knockoff” versions of Wegovy. CEO Andrew Dudum’s response about Novo Nordisk’s alleged anti-competitive behavior adds more complexity to the unfolding situation. Patient safety concerns, pharmaceutical partnerships, and telehealth business models will shape both legal outcomes and future industry standards.
The SEC whistleblower program provides another option if you have non-public information about potential securities violations. This path could be vital to establish facts as cases progress.
A dramatic 34% drop in stock price shows how markets react when healthcare partnerships unexpectedly fall apart. Affected investors should review their positions and talk to securities attorneys about possible recovery options. The case is still new, but it could end up reshaping pharmaceutical partnerships and telehealth practices for years ahead.
Key Takeaways
Here are the essential insights investors and stakeholders need to understand about the Hims & Hers legal situation:
• Novo Nordisk terminated its partnership with Hims & Hers on June 23, 2025, citing “deceptive promotion of illegitimate Wegovy knockoffs,” causing a devastating 34% stock drop.
• Multiple class action lawsuits have been filed alleging securities violations, with affected investors having until August 25, 2025, to seek lead plaintiff status.
• The Hims & Hers class action lawsuit targets investors who purchased shares between April 29-June 23, 2025, claiming the company made misleading statements about its business practices.
• An SEC whistleblower program offers up to 30% rewards for credible information about potential securities law violations related to the case.
• Investors do not need to take immediate action to participate in potential recoveries, but those seeking to direct litigation must act before the August deadline.
This case highlights the risks of pharmaceutical partnerships in the telehealth sector and demonstrates how quickly regulatory compliance issues can devastate investor portfolios. The outcome could reshape industry standards for compounded drug marketing and telehealth business practices.
Frequently Asked Questions About the Hims and Hers Lawsuit
Q1. What triggered the Hims & Hers lawsuit? The Hims & Hers class action lawsuit was triggered by a 34.6% drop in Hims & Hers stock price following Novo Nordisk’s termination of their partnership due to alleged deceptive promotion and selling of illegitimate versions of Wegovy.
Q2. Who can participate in the Hims & Hers lawsuit? Investors who purchased Hims & Hers securities between April 29, 2025, and June 23, 2025, are eligible to participate in the class action lawsuit.
Q3. What is the deadline for becoming a lead plaintiff in the lawsuit? The deadline for filing a motion to become a lead plaintiff in the Hims & Hers class action lawsuit is August 25, 2025.
Q4. What are the main allegations against Hims & Hers in the lawsuit? The Hims & Hers class action lawsuit alleges that Hims & Hers made materially false and misleading statements, failing to disclose their engagement in deceptive promotion and selling of illegitimate versions of Wegovy, which led to the termination of their partnership with Novo Nordisk.
Q5. Is there an option for whistleblowers in this case? Yes, the SEC whistleblower program offers individuals with non-public information about Hims & Hers’ practices the opportunity to report possible securities law violations, with potential rewards of up to 30% of any successful recovery made by the SEC.


